The power of the crowd

AnyGood? is a new recruitment technology platform, harnessing the power of the crowd and their personal candidate recommendations to deliver a next generation crowdsourced talent solution, finding the right candidates for the right jobs from its curated network of members.

Problem

AnyGood? has been live for a year, enjoying great success and turning heads with major clients. The Company has ambitious goals for exponential growth this year and Early has been contracted to manage and promote a £375,000 investment round on Seedrs crowdfunding platform due to go live early Spring 2019.

Solution

The Early team has collaborated with the Client to develop the AnyGood? brand proposition and investment brand, including development of all investor materials, video and financial model. We are now executing our tried, tested and proven crowdfunding marketing model to secure investors over the three months of the Seedrs campaign. Our work includes strategic positioning, creative and art direction, video scripting, production and management, and a robust outbound promotion programme.

Outputs

Brand Visual Identity, look and feel, Investor Memorandum deck and Teaser Deck, Full investor video with social media edits, Email campaigns, Social Media Management, Website support

Outcomes

  • AnyGood? will be live on Seedrs from February 2019